A good friend of mine, who is in the same business, recently said to me, “It’s like tax season right now for our kind of work.” Yes, trade show season is upon us again and almost every client, friend, or colleague I know is either preparing or in the middle of some kind of trade show event at this moment.
This is also the time when the ‘tchotchke personalities’ re-emerge. What are ‘tchotchke personalities’, you ask? I’ve been to enough trade shows and conferences that I can tell you there about eight different personalities that are pretty commonly found on the floor.
So as you prepare to attend your next show, which personality will you take on? Happy Trade Show season!
There are thousands of different schwag items out there and they can be found everywhere. Everyone loves them! At trade shows, I've seen people go crazy for stuff animals, glowing necklaces, flash drives, fake laser light swords (I am guilty of this, myself)...you name it, someone at some point, came away from a show with their purse a little heavier or their luggage a bit more stuffed.
Last week, I was looking through my schwag files and chuckled as I reviewed some of the past orders. I've processed so many orders related to promotional products that I thought it would be fun to share some tidbits about some of the schwag orders from the past. There are so many that I decided every few months I would release a few fun facts in an infographic format.
To the left, is the first volume.